The ten-month Improving Experience Project was unveiled at AFC Bournemouth’s Vitality Stadium by the Bournemouth Town Centre BID which is funding the project with support from BCP Council.
Eleven non-competitive levy paying businesses from the retail and hospitality sectors have joined a new ‘peer to peer board.
It will meet once a month for nine sessions, all at the Vitality, to discuss a range of key issues and innovative ways of delivering even more on customer service.
The sessions are being chaired by Susannah Brade-Waring of Aspirin Business Solutions.
Paul Kinvig, Town Centre BID Chief Operating Officer, said: “It was a great start and the businesses have already formed a cohesive group.
“One of the key points from the first session was that businesses need to be innovative and nimble and work in local centres and with communities.
“The future of our town and city centres as far as retail and hospitality is concerned lies with independents and independent thinking.”
Mr Kinvig added: “When we conducted our extensive visitor survey, it was clear that an exceptional customer experience was really important to people and one of their top priorities.
“This eminently practical and more importantly visitor driven initiative is another example of how we are working alongside our businesses to help create the conditions for them to be successful.”
Cllr Philip Broadhead, deputy leader of BCP Council and portfolio holder for regeneration and economy said: “With the latest business support grants, we were delighted to be able to support this project which will undoubtedly help businesses within the town centre.
“Working in partnership with the Town Centre BID is an important part of our ongoing commitment to help businesses not only bounce back but to thrive in the new way of operating that we are experiencing. I look forward to working with the team to see the outcomes of this brilliant initiative.”